Privacy Policy

We are very pleased that you are interested in our company. Data protection is of particular importance. As a matter of principle, the use of this website is possible without the disclosure of any personal data. However, if a data subject wishes to make use of special services of our company via our website, it may be necessary to process personal data. If processing personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject. Processing of personal data, such as the name, address, email address or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations applicable to our company. In accordance with this Privacy Policy, our company would like to inform the public about the type, scope, and purpose of the personal data collected, used, and processed by us. Furthermore, this Privacy Policy informs the data subject of his/her rights.

Our company, as the entity responsible for processing, has implemented numerous technical and organizational measures to ensure that the personal data processed via this website is protected as completely as possible. Nevertheless, breaches of security are possible with Internet-based data transmission and absolute protection cannot be guaranteed. For this reason, it is possible for each person to transmit personal data to us by alternative means, for example by telephone.

1. Definition of Terms

Our Privacy Policy is based on the terms used by the European legislator when the General Data Protection Regulation was issued. Our Privacy Policy should be easy to read and understand for the public and for our customers and business partners. To ensure this, we would like to explain the terms used in advance.

We use the following terms in this Privacy Policy:

a) Personal data

Personal data is all information relating to an identified or identifiable natural person (hereinafter referred to as "data subject"). Identifiable is a natural person who can be identified directly or indirectly, in particular by assignment to an identifier such as a name, an identification number, location data, an online identifier, or one or more special characteristics that express the physical, physiological, genetic, psychological, economic, cultural or social identity of that natural person.

b) Data subject

The data subject is any identified or identifiable natural person whose personal data is processed by the person responsible.

c) Processing

Processing means any process or series of processes carried out with or without the aid of automated procedures in relation to personal data, such as the collection, collection, organization, sorting, storage, adaptation or alteration, reading, retrieval, use, disclosure by transmission, dissemination or any other form of provision, comparison or linking, restriction, erasure, or destruction.

d) Restrictions on processing

Restrictions on processing refers to marking stored personal data with the objective of restricting future processing.

e) Pseudonymization

Pseudonymization is the processing of personal data so that it cannot be assigned to a specific data subject without the use of additional information, provided that this additional information is kept separately and is subject to technical and organizational measures that ensure that the personal data is not assigned to an identified or identifiable natural person.

f) The entity or person responsible for processing

The entity or person responsible for processing is the natural or legal person, public authority, institution, or other body that decides, either alone or together with others, on the purposes and means of processing personal data. Where the purposes and means of such processing are laid down by Union law or by the law of the Member States, the person responsible or the specific criteria for his/her appointment may be laid down in accordance with Union law or the law of the Member States.

g) Processor

The processor is a natural or legal person, authority, institution, or other body that processes personal data on behalf of the person responsible.

h) Recipient

The recipient is a natural or legal person, authority, institution, or other body to which personal data is disclosed, irrespective of whether it is a third party or not. However, authorities which may receive personal data under Union law or the law of the Member States within the scope of a particular investigation mandate shall not be regarded as recipients.

i) Third party

A third party is a natural or legal person, authority, institution, or other body other than the data subject, the person responsible, the data processor, and the persons authorized to process the personal data under the direct responsibility of the entity responsible or the data processor.

j) Consent

Consent shall mean any informed and unequivocal expression of will, given voluntarily by the data subject for the specific case in the form of a declaration or other clear affirmative act by which the data subject indicates his or her consent to the processing of personal data concerning him or her.

2. Name and Address of the Entity Responsible for Processing

The entity responsible within the meaning of the General Data Protection Regulation, other data protection laws in force in the Member States of the European Union and other provisions of a data protection nature is:

PI Ceramic GmbH
Lindenstrasse
07589 Lederhose
Germany
Phone: +49 36604 882-0
Email: info@piceramic.com
Website: www.piceramic.com

3. Name and Address of the Data Protection Officer

The data protection officer responsible for processing is:

DIOMIKO UG
Sascha Dionisius
Raiffeisenstraße 7
74193 Schwaigern-Massenbach
Germany
Phone: +49 7138 8135574
Mobile: +49 151 50590736
Email: sd@diomiko.com

Any data subject can contact our data protection officer directly at any time with any questions or suggestions regarding data protection.

4. Legal Basis for Processing

For our company, Art. 6 paragraph 1 letter a GDPR serves as a legal basis for processing where we obtain consent for a specific processing purpose. 

If processing of personal data is necessary for fulfilling a contract where the data subject is a contracting party, as is the case for example, when processing is necessary for the delivery of goods or the provision of other services or return services, processing is based on Art. 6 paragraph 1 letter b GDPR. The same applies to necessary for precontractual purposes, for example, for inquiries on our products or services.

If our company is subject to a legal obligation that requires processing of personal data, for example to fulfill tax obligations, processing is based on Art. 6 paragraph 1 letter c GDPR.

In rare cases, it may be necessary to process personal data in order to protect the vital interests of the data subject or any other natural person. This would be the case for example, when a visitor were injured on our company premises and his/her name, age, health insurance data, or other vital information had to be passed on to a doctor, a hospital or other third parties. Processing would then be based on Art. 6 paragraph 1 letter d GDPR. 

Ultimately, processing could be based on Art. 6 paragraph 1 letter f GDPR. Processing not covered by any of the aforementioned legal provisions are based on this legal framework if processing is necessary to safeguard a legitimate interest of our company or a third party, provided the interests, fundamental rights and freedom of the data subject do not prevail. Such processing is permitted in particular when it has been mentioned specifically by the European legislator. In this respect, the European legislator took the view that a legitimate interest could be assumed if the person concerned is a customer of the person responsible (recital 47, second sentence, GDPR). If processing of personal data is based on Article 6 paragraph 1 letter f GDPR, it is in our legitimate interest to conduct our business for the well-being of all our employees and our shareholders.

5. Rights of the Data Subject

a) The right to confirmation

Every data subject shall have the right, as granted by the European legislator of directives and regulations, to require the entity to confirm whether personal data concerning him/her is being processed. If a data subject wishes to exercise this right of confirmation, he/she may contact our data protection officer or another employee of the entity responsible for processing at any time.

b) The right to obtaining information

Any person concerned by processing of personal data shall have the right, as granted by the European legislator of directives and regulations, to obtain information on any personal data stored relating to him/her from the entity responsible for processing and demand a copy of that information. Furthermore, the European regulator requires that the data subject is entitled to the following information:

  • reasons for processing
  • the personal data categories that are processed
  • the recipients or categories of recipients to whom the personal data have been or are still being disclosed, in particular recipients in third countries or international organizations
  • if possible, the duration planned for storing the personal data and if this is not possible, the criteria for determining that duration
  • the right to rectification or erasure of personal data concerning him/her, or restrict processing by the entity responsible for processing, or the right to oppose such processing
  • a right of appeal to a supervisory authority
  • if the personal data is not collected from the data subject: All available information on the origin of the data
  • the existence of automated decision-making, including profiling in accordance with Article 22 paragraphs 1 and 4 GDPR and, at least in these cases, meaningful information on the logic involved, the scope, and intended effects of such processing for the data subject

Furthermore, the data subject has a right of access to information to determine whether personal data has been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information on the appropriate guarantees in conjunction with the transfer.

If a data subject wishes to exercise this right to information, he/she may contact our data protection officer or another employee of the entity responsible for processing at any time.

c) The right to rectification

Any data subject affected by processing of personal data shall have the right, as granted by the European legislator of directives and regulations, to request immediate rectification of inaccurate personal data concerning him/her. Furthermore, with respect to the purpose of processing, the data subject has the right to request the completion of incomplete personal data, including a supplementary declaration. If a data subject wishes to exercise this right to rectification, he/she may contact our data protection officer or another employee of the entity responsible for processing at any time.

d) The right to erasure (right to being forgotten)

Any data subject affected by processing of personal data shall have the right, as granted by the European legislator of directives and regulations, to require the person responsible to request immediate erasure of his/her personal data, provided that one of the following reasons applies and insofar the processing is deemed not necessary:

  • The personal data was collected or otherwise processed for purposes that are no longer necessary.
  • The data subject withdraws his/her consent on the basis for processing, and where there is no other legal basis for the processing pursuant to Article 6 paragraph letter a GDPR or Article 9 paragraph 2 letter a GDPR.
  • The data subject opposes processing under Article 21 paragraph 1 GDPR and there are no overriding legitimate grounds for processing or the data subject opposes processing under Article 21 paragraph 2 GDPR.
  • The personal data was processed unlawfully.
  • The deletion of personal data is necessary to fulfil a legal obligation under Union law or the law of the Member States that the person responsible is subject to.
  • The personal data was collected relating to information society services offered in accordance with Art. 8 para. 1 GDPR.

If one of the above-mentioned reasons applies and the data subject wishes to have personal data erased that is stored with us, he/she may contact our data protection officer or another employee of the entity responsible for processing at any time. Our data protection officer will ensure that the request for erasure is complied with without delay.

e) The right to restrict processing

Any data subject affected by processing of personal data shall have the right, as granted by the European legislator of directives and regulations, to require the person responsible to restrict processing if one of the following conditions is met:

  • The accuracy of the personal data is disputed by the data subject for a period that allows the person responsible to verify the accuracy of the personal data.
  • Processing is unlawful, the data subject refuses to delete the personal data and instead, requests that the use of the personal data be restricted.
  • The person responsible no longer needs the personal data for the purposes of processing, but the data subject needs them to assert, exercise, or defend legal claims.
  • The data subject objects to processing pursuant to Article 21 paragraph 1 GDPR and it has not yet been determined whether the legitimate reasons of the data subject outweigh those of the person responsible.

If one of the above conditions is met and the concerned data subject wishes to request restriction of personal data stored by our company, he/she can contact our data protection officer at any time. The data protection officer will arrange for processing to be restricted.

f) The right to data portability

Any data subject affected by processing of personal data shall have the right, as granted by the European legislator of directives and regulations, to receive personal data relating to him/her from a person responsible in a structured, current, and machine-readable format. They shall also have the right to transmit such data to another person responsible without obstruction by the person responsible to whom the personal data was made available, provided that processing is based on the consent provided for in Article 6 paragraph 1 letter a GDPR or Article 9 paragraph 2 letter a GDPR or on a contract in accordance with Article 6 paragraph 1 letter b GDPR and that processing is carried out using automated procedures, unless processing is necessary for the performance of a task in the public interest or in the exercise of public authority conferred on the person responsible.

Furthermore, in exercising his/her right to data transferability pursuant to Article 20 paragraph 1 GDPR, the data subject has the right to demand that personal data be transferred directly by a person responsible to another person responsible, provided this is technically feasible and provided that the rights and freedoms of other persons are not affected.

The data subject may contact the data protection officer or another employee at any time to assert the right to data transferability.

g) The right to object

Any data subject affected by processing of personal data shall have the right, as granted by the European legislator of directives and regulations, for reasons related to his/her particular situation to object at any time to processing of personal data concerning them under Article 6 paragraph 1 letter e or f GDPR. This also applies to profiling based on these provisions.

We will not continue to process personal data in the event of an objection, unless we can prove compelling grounds for processing that outweigh the interests, rights, and freedoms of the data subject or if the processing serves to assert, exercise, or defend legal claims.
If we process personal data to carry out direct advertising, the data subject has the right to object at any time to the processing of personal data for the purpose of such advertising. This also applies to profiling insofar as it is connected with such direct advertising. If the data subject objects to our company processing for direct marketing purposes, we will discontinue processing personal data for these purposes.

Furthermore, the concerned data subject has the right to object to processing of his/her personal data for scientific or historical research purposes or for statistical purposes in accordance with Article 89 paragraph 1 GDPR related to his/her particular situation, unless such processing is necessary for the performance of a task in the public interest.

To exercise the right of objection, the data subject may contact the data protection officer directly. Notwithstanding Directive 2002/58/EC, the data subject shall also be free to exercise his/her right of opposition with respect to the use of information society services by means of automated procedures that use technical specifications.

h) Individual automated processing including profiling

Any data subject affected by processing of personal data shall have the right, as granted by the European legislator of directives and regulations, not to be subject to a decision based exclusively on automated processing, including profiling, which has legal effect against him/her or significantly affects him/her in a similar way, provided that the decision is not necessary for the conclusion or performance of a contract between the data subject and the person responsible, or is admissible under Union or Member State law that the person responsible is subject to, and that such law contains appropriate measures to safeguard the rights, freedoms and legitimate interests of the data subject or is taken with the data subject's express consent.

Where a decision is necessary for the conclusion or performance of a contract between the data subject and the data controller, or is taken with the express consent of the data subject, we shall take appropriate measures to safeguard the rights, freedoms and legitimate interests of the data subject, including at least the right to demand intervention of a person by the person responsible, to state his/her own position and to challenge the decision.

If the data subject concerned wishes to assert rights with respect to automated decisions, he/she can contact our data protection officer at any time.

i) The right to withdraw consent of processing

Any data subject affected by processing of personal data has the right, as granted by the European legislator of directives and regulations, to withdraw his/her consent to processing of personal data at any time.

If the concerned data subject wishes to exercise his/her right to withdraw his/her consent, he/she may contact our data protection officer or another employee of the entity responsible for processing at any time.

6. Electronic Contact via Our Website or Email

Because of legal regulations, our website contains information that allows fast electronic contact with our company and direct communication with us, which also includes a general address for so-called electronic mail (email address). If a data subject contacts the person responsible for processing the inquiry via email or a contact form, the personal data transmitted by the data subject will be automatically stored and used. If necessary, this data is provided to the PI subsidiaries or retailers for further processing. The personal data is not passed on to any other third party.

7. Data Protection for Applications and During the Application Process

The entity responsible for processing collects and processes the personal data of applicants for the purpose of processing the application. Processing can also be done electronically. This is particularly the case when an applicant sends corresponding application documents electronically, for example by email or via a contact form on the website, to the entity responsible for processing them. If the entity responsible for processing concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the entity responsible for processing does not conclude an employment contract with the applicant, the application documents shall be deleted automatically three months after notification of the decision of refusal, provided that no other legitimate interests of the entity responsible for processing contradict deletion. Other legitimate interest in this sense is, for example, a burden of proof in proceedings under the General Equal Opportunity Act (German Allgemeinen Gleichbehandlungsgesetz - AGG ).

8. Legal or Contractual Regulations for the Provision of Personal Data

We inform you that provision of personal data is partly required by law (e.g., tax regulations) or may also result from contractual regulations (e.g., information on the contractual partner).
In some cases, it may be necessary for a contract to be concluded if a data subject provides us with personal data that we must subsequently process. For example, the concerned data subject is obliged to provide us with personal data if our company enters into a contract with him/her. Failure to provide personal data would mean that the contract with the data subject could not be concluded. In this case, before providing personal data the data subject must contact our data protection officer. Our data protection officer will inform the data subject on a case-by-case basis whether provision of personal data is required by law or contract or required for the conclusion of the contract, whether there is an obligation to provide the personal data and what consequences failure to provide the personal data would have.

9. Duration for which Personal Data is Stored

Personal data is stored only as long as needed for the purpose of processing your inquiry. If no further statutory obligation for storing personal data is necessary, it will be deleted after processing.

10. Routine Deletion and Blocking of Personal Data

The entity responsible for processing shall process and store the personal data of the data subject only for the time necessary to achieve the data retention purpose or to the extent granted by the European legislator of directives and regulations, other legislator in laws, or regulations that the entity is subject to.

If the reason for storage ceases to apply or if a storage period prescribed by the European legislator of directives and regulations or any other applicable legislator expires, the personal data is routinely blocked or deleted in accordance with the statutory provisions.

11. Collecting General Data in Server Log Files

Our website collects general data and information each time a person or an automated system visits our website. This general data and information is stored in log files on the server. We record the types and versions of browsers used, the operating system used by the accessing system, the website from which a system accesses our website (so-called referrer), the subwebsites that are accessed on our website via an accessing system, the date and time of access to the website, an Internet protocol address (IP address) and other similar data and information that serve to avert danger in the event of attacks on our information technology systems. We do not draw any conclusions on the data subject when using this general data and information. This information is required to deliver the contents of our website correctly, to ensure the permanent functionality of our information technology systems and the technology of our website, and to provide law enforcement authorities with the information necessary for criminal prosecution in the event of a cyberattack. Therefore, this anonymously collected data and information is evaluated by us with the objective of increasing data protection and data security in our company and ultimately to ensure an optimum level of protection for the personal data processed by us. The anonymous data in the server log files is stored separately from all personal data provided by a data subject.

12. Cookies

Cookies are text files that are stored on a computer system via an Internet browser. Numerous websites and servers use cookies. Many cookies contain a cookie ID, i.e., a unique identifier of the cookie. It consists of a string of characters that assign Internet pages and servers to the specific Internet browser where the cookie was stored. This allows the visited websites and servers to distinguish the individual browser of the data subject from other Internet browsers. A specific Internet browser can be recognized and identified by its unique cookie ID.

Thanks to the use of cookies, the users of a website can be provided with user-friendly services that could not possibly be delivered without cookies. Furthermore, the information and offers on a website can be optimized to suit the user with the help of cookies. Cookies make it possible to recognize users of a website. The purpose of this recognition is to make it easier for users to use the website. For example, the user of the website that uses cookies does not have to re-enter his/her access data each time he/she visits the website because this is taken over by the website and the cookie stored on the user's computer system. Another example is the shopping basket cookie in the online shop. The online shop uses the cookie to remember the items that a customer has placed in the virtual shopping basket.

Our website uses cookies in order to guarantee an optimum website visit for you. Different types of cookies are used: Strictly necessary cookies which are necessary for the website to function, analytical cookies which are used for anonymous data storage for analysis, and marketing cookies which are used to display personalized content. You can exercise your right to consent or object to a cookie category. Please be aware that depending on the choices of cookies that you make, the website may not function properly.

  • Strictly Necessary Cookies
    These cookies are necessary for displaying the website and for certain functions, for example, for the navigation, for request and download lists, or for the Product Finder.
     
  • Analytical Cookies
    These cookies help us in monitoring your usage of the website. Analytical cookies allow the collection of usage data by first-party or third-party providers in pseudonymous usage profiles. For example, we use analytical cookies in order to count the number of visitors to the website or of a service and to analyze the usage of these based on anonymous information, e.g. how users interact with the website. A direct identification of a real person is not possible.
     
  • Marketing Cookies
    These cookies and similar technologies are used to show you personalized advertisements that are relevant to you.
     

You can object to the use of cookies by our website that are not technically necessary and, therefore, prevent the setting of these cookies. At any time, you can delete already set cookies either in the settings of your Internet browser or by using other software programs. This is possible with all common Internet browsers. If you deactivated the setting of cookies in your Internet browser, not all functions of the website may be fully usable. For our website, you can manage the use of cookies that are not technically necessary in the >> Cookie Settings.

13. Third-Party Web Services

LinkedIn

Our website uses functionalities from LinkedIn, a social network of the LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.

If you use the LinkedIn share functionality, you are redirected to a separate browser window and, provided that you are logged into your LinkedIn user account, you can share the electronic publication posted on our website by adding a comment. This functionality creates a direct connection between your browser and the LinkedIn server. This means that LinkedIn receives information on your IP address and your visit to our website. It will also be possible for LinkedIn to associate your visit to our website with you and your user account. We point out that we are not given any information on the content of the personal data transmitted or its use by LinkedIn. If you do not want LinkedIn to associate your visit of our website with a LinkedIn user account, you must log out of LinkedIn prior to visiting our website.

We use the 'Conversion Tracking' and 'Retargeting' functionalities from LinkedIn. With the help of these technologies, visitors to this website can be presented with personalized ads on LinkedIn. You can prevent the transmission of this data to LinkedIn by only accepting technically necessary cookies in the >> Cookie Settings or, when logged into LinkedIn, by deactivating the transmission of data in Settings & Privacy > Advertising data.

For further information, see the >> Privacy Policy from LinkedIn.

Facebook

Our website uses functionalities from Facebook, a social network of the Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA.

If you use the Facebook share functionality, you are redirected to a separate browser window and, provided that you are logged into your Facebook user account, you can share the electronic publication posted on our website by adding a comment.  This functionality creates a direct connection between your browser and the Facebook server. This means that Facebook receives information on your IP address and your visit to our website. It will also be possible for Facebook to associate your visit to our website with you and your user account. We point out that we are not given any information on the content of the personal data transmitted or its use by Facebook. If you do not want Facebook to associate your visit of our website with your Facebook user account, you must log out of Facebook prior to visiting our website.

If you use our website and have accepted the use of marketing cookies, we can use Facebook pixel to use further functionalities such as conversion tracking, custom audiences, and lookalike audiences. With the help of these technologies, visitors to this website can be presented with personalized ads on Facebook and possibly other Internet pages. You can prevent the transmission of this data to Facebook by only accepting technically necessary cookies in the >> Cookie Settings.

For further information, see the >> Privacy Policy from Facebook.

XING

Our website uses functionalities from XING, a social network of the XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.

If you use the XING share functionality, you are redirected to a separate browser window and, provided that you are logged into your XING user account, you can share the electronic publication posted on our website by adding a comment. 

This functionality creates a direct connection between your browser and the XING server. This means that XING receives information on your IP address and your visit to our website. It will also be possible for XING to associate your visit to our website with you and your user account. We point out that we are not given any information on the content of the personal data transmitted or its use by XING.

If you do not want XING to associate your visit of our website with a XING user account, you must log out of XING prior to visiting our website.

For further information, see the >> Privacy Policy from XING.

Twitter

Our website uses functionalities from Twitter, a short message network of the Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. 

If you use the Twitter share functionality, you are redirected to a separate browser window and, provided that you are logged into your Twitter user account, you can share the electronic publication posted on our website by adding a comment. 

This functionality creates a direct connection between your browser and the Twitter server. This means that Twitter receives information on your IP address and your visit to our website. It will also be possible for Twitter to associate your visit to our website with you and your user account. We point out that we are not given any information on the content of the personal data transmitted or its use by Twitter.

If you do not want Twitter to associate your visit of our website with a Twitter user account, you must log out of Twitter prior to visiting our website.

For further information, see the >> Privacy Policy from Twitter.

YouTube

Components from YouTube are integrated on our website, an Internet video portal of the YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube is a subsidiary of Google LLC.

If you visit a subpage of our website on which a YouTube video is integrated, your Internet browser will automatically download a respective YouTube component from YouTube. Therefore, YouTube and Google are informed about exactly which page you visited. If you are signed into YouTube (Google) with your Google user account, this information is collected by YouTube (Google) and assigned to your Google user account. This takes place wether you click a YouTube video or not. If you do not want YouTube (Google) to associate your visit of our website with a Google user account, you must log out of Google prior to visiting our website.

If you use our website and have accepted the use of marketing cookies, Google can use the generated user information to deliver additional services associated with the use of the website and the Internet. We use the advanced remarketing and advertising reporting features in Google Analytics to be able to use the information about the usage of the website in our linked Google ads and YouTube accounts for personalized advertising measures. Google might also transmit this information to a third party as far as this is legally required or if third parties process these data on behalf of Google. In no case shall Google establish a connection between your IP address with other data stored by Google. You can prevent the transmission of data from our website to Google Analytics and the linked Google services by only accepting technically necessary cookies in the >> Cookie Settings or by downloading and installing the >> Browser Add-On for deactivating Google Analytics.

For further information, see the >> Privacy Policy from YouTube (Google).

Google Analytics

Our website uses Google Analytics, a web analyzing service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

If you use our website and have accepted the use of analytical cookies, the user information (incl. your IP address) generated by these cookies are transmitted to a Google server and stored there. Within the member states of the European Union or other states that are contracting parties of the Agreement on the European Economic Area, Google already truncates your IP address, i.e., it anonymizes it. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and anonymized there. Google will use this information to evaluate the use of the website and generate reports on the website activities for the website operator.

If you use our website and have accepted the use of marketing cookies, Google can use the generated user information to deliver additional services associated with the use of the website and the Internet. We use the advanced remarketing and advertising reporting features in Google Analytics to be able to use the information about the usage of the website in our linked Google ads and YouTube accounts for personalized advertising measures. Google might also transmit this information to a third party as far as this is legally required or if third parties process these data on behalf of Google. In no case shall Google establish a connection between your IP address with other data stored by Google. You can prevent the transmission of data from our website to Google Analytics and the linked Google services by only accepting technically necessary cookies in the >> Cookie Settings or by downloading and installing the >> Browser Add-On for deactivating Google Analytics.

For further information, see the >> Privacy Policy from Google.

Microsoft Advertising (formerly Bing Ads)

Our website uses functionalities of Microsoft Advertising, a marketing platform of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

A cookie is set by Microsoft on your end device if you were redirected to our website from a Microsoft Bing ad. In this way, both Microsoft and we can identify that someone clicked an advertisement and was then redirected to our website. However, we are only given the number of overall users who clicked a Bing ad. Microsoft collects, processes, and uses information from the cookie from which, using pseudonyms, usage profiles are created.  These usage profiles are used to analyze the website visit behavior and to provide personalized advertising measures. Personal data disclosing the identity of the user is not processed. You can prevent the transmission of data from our website to Microsoft by only accepting technically necessary cookies in the >> Cookie Settings or by deactivating the setting for >> Personalized Ads of the browser in Microsoft.

For further information, see the >> Privacy Policy from Microsoft.

Hotjar

Our website uses Hotjar, a web analysis service der Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian's STJ 3141, Malta.

If you use our website and have accepted the use of analytical cookies, the user information generated by these cookies are processed by Hotjar to gain a better understanding of the user needs and optimize the offers on the website. With the help of the Hotjar technology, we gain a better understanding of the experiences of our users (e.g., how much time users spend on which web page, which links are clicked, what they like and dislike, etc.) and this helps us to align our offer to the feedback of our users. Hotjar works with cookies and other technologies to collect information on the users' behavior and their end devices (in particular the IP address of the device (captured and stored in an anonymized form), monitor size, device type (unique device identifiers), information on the browser used, location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymous user profile. Neither Hotjar nor we will use this information to identify individual users or to compile it with further data on individual users. You can prevent the transmission of data from our website to Hotjar by only accepting technically necessary cookies in the >> Cookie Settings or by activating Hotjar's settings for >> Do-Not-Track in your Internet browser.

For further information, see the >> Privacy Policy from Hotjar.

ClickDimensions

Our website uses ClickDimensions, a web analysis service from ClickDimensions LLC., 5901 Peachtree Dunwoody Road, NE suite B500 Atlanta, GA 30328, USA.

If you use our website and have accepted the use of marketing cookies, ClickDimensions links the data from website visits in an anonymized form with IP addresses of known companies. In this way, we are able to connect website sessions and website visitor behavior with a company contact. ClickDimensions is certified for compliance with the EU-US Privacy Shield agreement as well as the Swiss-US Privacy Shield agreement. You can prevent the transmission of data from our website to ClickDimensions by only accepting technically necessary cookies in the >> Cookie Settings.

For further information, see the >> Privacy Policy from ClickDimensions.

14. Newsletter

We send customer newsletters in regular intervals. The newsletter is sent by email and contains information on new products and offers of the PI Group. We only send the newsletter to email addresses for which explicit registration confirmations are available or which can receive electronic advertisements according to UWG §7 paragraph 3 and only provided that the use of the email address has not been objected to. It is possible to unsubscribe from the newsletter at any time and free of charge. For this purpose, click the 'Newsletter unsubscribe' link in the next newsletter or write an email to e‑news@pi.ws.